MEDIA
STUDIES AQA GCSE: Unit 2: ASSIGNMENT ONE: MAGAZINE ANALYSIS
How do these magazine covers
engage the interests of their audiences?
Magazine 1 Title: Top of the
pops
The target audience is
teenage and/or preteen girls because of all the pink and pink is generally a
stereotypical girl colour so this could be why the magazine uses it. The font
is a girly and unserious colour, which also indicates towards the magazine
being aimed towards teenage girls.
A secondary audience could be
preteen girls.
MASTHEAD: It’s pink with a
white outline and pink is a colour used in a pop magazines for girls. There’s
no capital letters, indicating that they don’t play by the rules, hinting
towards the. It’s a very pop like masthead because of the font and the colour. It
is one of the bits of writing on the cover so it must be important. The white
colour makes it stand out more. The font is girly and unserious.
The magazine is a very girly.
They don’t have capital letters on their masthead means that they tell the
bands secrets because they don’t play by the rules, hinting towards the
rebellious nature of teenagers. The masthead is one of the largest things on
the page along with the writing that says ‘No more secrets!’ which means that
there might be something equally as important as it. The line ‘No more
secrets!’ makes it sound as if it is gossip, which is a stereotypical aspect of
teenage girls. The font used is not very serious and quite childish.
There is an array of images
scattered around the one main picture of the boy band in the middle, suggesting
they are the main reason to read the magazine. They are looking directly at the
audience, which makes it seem more personal.
The other images are there so
that if you don’t like the boy band in the main image, hopefully you will like
some of the people in the other images.
MODE OF ADDRESS: In the main picture,
the people are all looking at with a smile on their face. They’ve got their
arms around each other and this indicates warmth and friendliness. Directly
looking at the reader makes it seem more personal.
The magazine uses words such
as ‘No more secrets’, which shows the magazine is about gossip because it says
they’re revealing all the secrets of the people in the main image. This appeals
towards the typical nature of teenage girls.
Magazine 2 Title: Classic
rock
The target audience for this
magazine seems to be male audiences aged 30+. A secondary
MASTHEAD: This masthead seems
much more serious. The fact that it’s classic rock makes us think that it’s for
slightly older audiences: Specifically the word ‘classic’. The man in front of
the masthead suggests that he is very important.
The colours of this magazine
are mostly male orientated colours such as black and red, but some of the cover
lines are pink, suggesting that this magazine doesn’t follow the rules, or that
it has a secondary audience of older females. The black background suggests an
element of mystery and confidence while the white font of the masthead implies
purity and perfection.
The cover lines are much more
specifically placed in this magazine and there are no other pictures,
suggesting that it’s all about the person in the main image. They have placed
the cover lines in specific places because they don’t want the magazine to seem
messy and childish. They want it to seem serious. The cover lines are also
written in italics, suggesting that they are still important.
The person in the main image
seems very serious, suggesting that this magazine isn’t just about childish
gossip. He is also the only image on the screen, further highlighting his
importance. He is looking directly at you. He is standing in front of the
masthead, implying he is even more important that the magazine title.
The fonts of the masthead and
‘GUNS N’ROSES’ are larger than any of the other typing on the magazine cover.
This implies that they are of a higher importance than the rest of the things
on the magazine. The font is bold and sharp.
The rest of the font on the
magazine is in italics, but not as large, suggesting that while it is not as
important, it is still relevant. All of the title fonts are in uppercase,
suggesting that it is all important.
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